The noise and chaos of Black Friday can be overwhelming. This campaign was created to help calm the chaos by introducing the Myprotein Deal Guru, who is there to offer some peace of mind. The campaign won a bronze Drum Rose Creative award.
Credits:
Agency: THG Studios
CCO: Danielle Gaboury
ECD: Mike Scott
CD: Andy Roberts
Creative Lead: James Farndale
Director: Markus Meedt